Entry:

Jackson-Beeck, Marilyn and Sobal, Jeff, "The Social World of Heavy Viewers," Journal of Broadcasting, 24 (Winter, 1980), 5-11.


Abstract:

Heavy television users are more likely to be out of the job market and less likely to belong to social groups. Heavy viewers tend to be under 30, married, and have children. Lighter viewers are better educated and wealthier.

GSS Years:

1975, 1977, 1978

Other Data Sets:

SRC 1968

GSS Codebook Variables referenced by document:

Variable Name

Variable Label

 
 
RACE

RACE OF RESPONDENT

SEX

RESPONDENTS SEX

AGE

AGE OF RESPONDENT

EDUC

HIGHEST YEAR OF SCHOOL COMPLETED

MARITAL

MARITAL STATUS

CHILDS

NUMBER OF CHILDREN

WRKSTAT

LABOR FRCE STATUS

OCC

RS CENSUS OCCUPATION CODE (1970)

RINCOME

RESPONDENTS INCOME

INCOME

TOTAL FAMILY INCOME

MEMFRAT

MEMBERSHIP IN FRATERNAL GROUP

MEMSERV

MEMBERSHIP IN SERVICE GROUP

MEMPOLIT

MEMBERSHIP IN POLITICAL CLUB

MEMUNION

MEMBERSHIP IN LABOR UNION

MEMSPORT

MEMBERSHIP IN SPORTS CLUB

MEMYOUTH

MEMBERSHIP IN YOUTH GROUP

MEMSCHL

MEMBERSHIP IN SCHOOL SERVICE

MEMHOBBY

MEMBERSHIP IN HOBBY CLUB

MEMGREEK

MEMBERSHIP IN SCHOOL FRATERNITY

MEMNAT

MEMBERSHIP IN NATIONALITY GROUP

MEMFARM

MEMBERSHIP IN FARM ORGANIZATION

MEMLIT

MEMBERSHIP IN LITERARY OR ART GROUP

MEMPROF

MEMBERSHIP IN PROFESSIONAL SOCIETY

MEMCHURH

MEMBERSHIP IN CHURCH GROUP

TVHOURS

HOURS PER DAY WATCHING TV