Entry:

Gerbner, George; Gross, Larry; Morgan, Michael; and Signorielli, Nancy, "Growing Up With Television: The Cultivation Perspective," In Media Effects: Advances in Theory and Research, Jennings Bryant and Dolf Zillmann (eds.), Hillsdale, N.J.: Lawrence Erlbaum Associates, 1993.


Abstract:

A cultivation theory of TV viewing is constructed which emphasizes the persistent effects of being raised and living in a television culture.

GSS Years:

1980, 1983, 1986, 1990

Other Data Sets:

Cultural Indicators 1967-1990

GSS Codebook Variables referenced by document:

Variable Name

Variable Label

 
 
TVHOURS

HOURS PER DAY WATCHING TV

TRUST

CAN PEOPLE BE TRUSTED

FAIR

PEOPLE FAIR OR TRY TO TAKE ADVANTAGE

EDUC

HIGHEST YEAR OF SCHOOL COMPLETED

SEX

RESPONDENTS SEX

AGE

AGE OF RESPONDENT

INCOME

TOTAL FAMILY INCOME

PARTYID

POLITICAL PARTY AFFILIATION

POLVIEWS

THINK OF SELF AS LIBERAL OR CONSERVATIVE