Entry:

Gerbner, George, "Sex on Television and What Viewers Learn From It," Comments prepared for the National Association of Television Program Executives Annual Conference, San Francisco, February 1980.


Abstract:

Television establishes a norm of sexual morality that is acceptable to most and brings others up or down to that level.

GSS Years:

1975, 1977, 1978, 1980

Other Data Sets:

Violence Index 1967-73, 1975-1983; ORC

GSS Codebook Variables referenced by document:

Variable Name

Variable Label

 
 
TVHOURS

HOURS PER DAY WATCHING TV

SEXEDUC

SEX EDUCATION IN PUBLIC SCHOOLS

AGE

AGE OF RESPONDENT

RACE

RACE OF RESPONDENT

INCOME

TOTAL FAMILY INCOME

PREMARSX

SEX BEFORE MARRIAGE

EDUC

HIGHEST YEAR OF SCHOOL COMPLETED

XMARSEX

SEX WITH PERSON OTHER THAN SPOUSE