Entry:

Alden, Helena L. and Parker, Karen F., “Gender Role Ideology and Homophobia,” Paper presented to the Southern Sociological Society, Atlanta, 2001.

Abstract:

Motivating employees, particularly through altering the content of their jobs, in order to increase their desire to achieve the goals of their corporate organization, is described. This job redesign approach not only enhances organizational effectiveness but also serves as a means of improving quality of life of employees.